Our Nutrition Approach

Our approach is very simple: Track your macros everyday. That's it. A lot of programs and "diets" like to complicate nutrition and restrict all sorts of foods but when you look at the science you'll see that is not necessary. We believe nutrition should be simple to understand and simple to apply to your life.

So what are macros?

Macro is short for macronutrients. Macros are the 3 main nutrients that make up your daily calorie intake. They are Fat, Protein, and Carbohydrates. This is how the numbers breakdown:


Why do I need to track them?



You should be able to eat the foods you love while working toward your physique and feel-good goals. 

There are no foods off limits. If you love eating certain foods you can absolutely keep eating them while you're working on getting beach ready. 

When you track your macronutrients you have complete control over what you want your body to do. 


The most common reason for a person to improve how they eat is so they can change the way their body looks. This can either be weight loss, weight gain, or body recomposition. To achieve any one of those, we first need to understand Energy Balance.

Having an Energy Balance means that you're eating and drinking the same amount of calories in a day that you're burning. If your body needs 2000 calories to maintain your current weight then you are eating those 2000 calories. Here's what that looks like: